Our Story
Massanutten Mountain is a part of one of the oldest mountain ranges in the world, nestled in the Shenandoah Valley. Massanutten Resort sits on 6,000 acres and operates year-round offering all season outdoor recreation. Living in partnership with the mountain has been at the core of our company since its foundation. But we have recently started to critique our impact and begin to strategize ways to reduce our emissions, waste, and consider how to become more energy efficient- striving to live more harmoniously with the mountain.
These efforts accelerated with the formation of our Sustainability Committee during the summer of 2021. This committee consists of employees all across the Resort to take into account the many different perspectives.
Partners
Virginia Green Travel Alliance: Launched in 2007, Virginia Green Travel provides recognition opportunities and resources for all sectors of the hospitality industry. Massanutten Resort received a 2024 Virginia Green Travel Star Award for Green Attraction of the Year.
NSAA (National Ski Area’s Association): Established in 1962, the NSAA is a leading organization for guiding sustainable mountain-inspired recreation. The NSAA provides a framework for ski area sustainability, allowing ski areas to identify their key action items, improve their operational efficiency, and advocate for climate action through the Sustainable Slopes Badge Program. So far, we have earned the Sustainable Slopes Endorser, Climate Action, and Climate Advocacy Badges.
NSAA Climate Challenge: Massanutten Resort’s future is reliant on preserving the local ecosystem and community. In 2021, we joined 35 other ski areas by participating in the NSAA’s Climate Challenge. Through this program, we inventory and track our carbon emissions and are given guidance with not only reducing our harmful emissions but also participate in advocacy to use our voice in the larger environmental conversation- all working towards our larger sustainability goals. Since 2012, NSAA has offset 350,742 MTCO2e of ski area’s GHGs!
- We aim to reduce our carbon emissions by 15% of our 2021 emissions by the end of 2025.
- Read the full 2025 Annual Report here.
- Read the full 2024 Annual Report here.
- Read the full 2023 Annual Report here.
- Read the full 2022 Annual Report here.
